Hate Story 3Hate Story 3 admin http://2.gravatar.com/avatar/2d36b60c236e6ba2505fb82234fced7d?s=96&d=mm&r=g
The 360 degree digital marketing campaign for this movie was carried out across all social media platforms. Creative innovations and content with the star cast was released across all platforms. We created a series of snippets for contests, love tips and rapid Q&A with Zareen Khan for Hate Story 3.
A tie up with #Fame was done to capitalise on the reach of their platform and create popular video segments like ‘Bajaoed’,’ Stuck With Fame’ and ‘Why To Watch’ featuring Zareen Khan. The movie theme and message was integrated smartly in these videos to raise awareness.